THE ORIGINAL INTERACTIVE MEDIUM
Rich, tactile stock. Eye-catching spot varnish. A clever fold that teases at the valuable contents inside.
There’s a good reason why direct mail remains the centerpiece of multi-channel marketing. In a world filled with disposable messaging, direct mail serves as the physical gateway to online customer interaction.
And when you add Specialists Marketing Services’ data and managed lists into the mix, you know you’re getting your message into the right hands. So whether you’re rolling out a self-mailer, package or catalog, you can feel confident it will drive traffic and response.
Marketers are allocating nearly a third of their resources (28.5%) to print, including direct mail, in 2016. Source: 2016 Media Usage Survey, Target Marketing