Privacy Notice

Specialists Marketing Services, Inc. (“SMS,” “we,” “us,” or “our”) respects privacy and is committed to handling personal information responsibly. This Privacy Notice explains how we collect, use, disclose, and protect personal information in connection with our website, business communications, and partnership marketing services.

Scope of This Notice

This Privacy Notice applies to personal information we collect from or about visitors to our website, individuals who contact us, clients, vendors, business partners, prospective clients, and other business contacts.

SMS provides partnership marketing services, including insert media, package insert programs, statement programs, shopping bag programs, co-op and shared mail opportunities, digital placements, alternative media opportunities, and partnership monetization programs.

SMS no longer operates consumer marketing data products or services and does not act as a data broker. This website is not used to collect personal information for consumer data products, consumer data licensing, audience creation, or consumer data brokerage.

Personal Information We Collect

We may collect the following categories of personal information:

  • Contact information, such as name, business email address, telephone number, mailing address, company name, and job title;
  • Business relationship information, such as information about your company, your role, your inquiry, services requested, communications with us, and related business records;
  • Website and technical information, such as IP address, browser type, device information, pages visited, referring website, and similar information collected through cookies or analytics tools;
  • Communications information, such as information you provide when you submit a form, send us an email, request information, or otherwise communicate with us.

We do not knowingly collect personal information from children under 16. We do not seek to collect sensitive personal information through this website.

How We Collect Personal Information

We may collect personal information directly from you, from your company or organization, from business partners or referrals, from publicly available business sources, and through website technologies such as cookies and analytics tools.

 How We Use Personal Information

We may use personal information for the following business purposes:

  • To respond to inquiries and communicate with you;
  • To provide, manage, and support our partnership marketing services;
  • To evaluate business opportunities and potential partnerships;
  • To maintain client, vendor, prospect, and business partner relationships;
  • To send business-to-business marketing communications, subject to applicable opt-out rights;
  • To operate, analyze, improve, and secure our website;
  • To maintain business records and comply with legal, regulatory, accounting, and contractual obligations;
  • To protect our rights, property, operations, and business interests.

How We Disclose Personal Information

We may disclose personal information to:

  • Service providers and vendors that support our website, communications, business operations, and professional services;
  • Clients, vendors, media partners, and business partners when reasonably necessary to evaluate, manage, or support partnership marketing opportunities;
  • Professional advisors, including legal, accounting, compliance, insurance, and business advisors;
  • Government authorities, regulators, or other parties when required by law or necessary to protect our rights;
  • Successors or other parties in connection with a corporate transaction, restructuring, sale, transfer, or similar business event.

We do not sell consumer personal information as a data broker. We do not license consumer databases or consumer marketing files. 

Cookies and Analytics

Our website may use cookies and similar technologies to support website functionality, measure website performance, understand visitor interactions, and improve our website. You can manage cookies through your browser settings.

If we use analytics tools or other third-party technologies that may be considered a “sale” or “sharing” of personal information under California law, we will provide appropriate notice and choice as required by applicable law.

Business-to-Business Marketing Communications

SMS may use business contact information to send business-to-business communications about our services, programs, and partnership opportunities. You may opt out of receiving marketing emails from us by using the unsubscribe link included in our emails or by contacting us at [email protected] 

California Privacy Rights

If you are a California resident and SMS is subject to the California Consumer Privacy Act, as amended by the California Privacy Rights Act, you may have certain rights with respect to personal information we collect about you, subject to applicable exceptions. These rights may include the right to know, access, delete, correct, and receive information about certain disclosures of personal information, as well as the right not to be discriminated against for exercising your privacy rights.

Because SMS’s current business is focused on business-to-business partnership marketing services, the personal information we maintain is generally limited to website visitor information, business contact information, and client, vendor, prospect, and partner relationship information.

To submit a California privacy request, please contact us at:

[email protected]

ATTN: Privacy
250 Pehle Avenue – Suite 200
Saddle Brook, NJ 07663-5830

201-865-5800

We may need to verify your identity before processing certain requests. If you use an authorized agent, we may request information confirming the agent’s authority to act on your behalf. 

Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Notice, including to maintain business records, manage business relationships, comply with legal obligations, resolve disputes, and protect our rights.

Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, disclosure, alteration, or destruction. 

Third-Party Links

Our website may include links to third-party websites or services that are not operated or controlled by SMS. We are not responsible for the privacy practices, content, or policies of those third parties.

 

Updates to This Notice

We may update this Privacy Notice from time to time. The updated version will be posted on this page with a revised effective date.

Contact Us

If you have questions about this Privacy Notice or our privacy practices, please contact us at:

Specialists Marketing Services, Inc.
250 Pehle Avenue – Suite 200
Saddle Brook, NJ 07663-5830

201-865-5800

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